*Talk is Cheap: How to Deliver Better Customer Service Experiences That Multiply Loyal Customers and Word of Mouth Referrals

Description

Ask an operator what the most effective mode of marketing is, and most will say word-of-mouth. Yet, few have a specific strategy for delivering remarkable experiences that create customer conversations.

Talk is Cheap is an entertaining, educational, and engaging experience that teaches everyone—from management to the front-line—specific actions for building a word-of-mouth customer service strategy.

Loaded with real-life examples, current research, and successes (and failures) learned from serving more than one million customers, this workshop offers keys for designing remarkable experiences.

Key Takeaways:

• Grow business by leveraging Customer Experience Marketing—a fusion of excellent customer service, predictable experiences, and intentional word-of-mouth marketing.
• Align people, processes, and promotions to deliver remarkable customer service experiences that are remembered, repeated, and recommended.
• Analyze current customer interactions and identify opportunities to improve experiences and close service gaps. 

• Create a personalized plan for leveraging Multipliers—raving fans who do not just TELL people about a business, they SELL people about a business.

Track(s)

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  Workshop - Room 210 A